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STI performs a variety of
management consulting studies and services. We
offer the following types of
programs:
Strategic Planning
To identify growth
opportunities and competitive challenges for both ongoing businesses and new
ventures. Studies involve evaluating organizational strengths and
weaknesses, defining growth objectives, identifying opportunities and challenges, and defining programs for
achieving corporate goals.
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Technology and Business
Opportunity Assessments
To
examine, from both technology and economic viewpoints, the financial
and market opportunities for existing and emerging technologies. Studies
involve forecasting the market impact of technical innovations, determining
the
effects of new technologies on existing products and markets, and
identifying
factors such as governmental regulations or competing technologies that may
impact an existing technology or retard the adoption and success of a new
technology. [Top] [Home]
Market Research
To
determine such characteristics as market size, market share and
trends,
or user demographics and practices. Studies apply current market research
methods, stressing in-depth personal interviews of specialists and
opinion leaders. Other technologies used include telephone interviews, mail
surveys, and focus groups. The preferred approach is determined by the
specific
project objectives. STI conducts both industrial and consumer market
research.
Our industrial focus includes the biotechnology, pharmaceutical, dietary
supplement, diagnostic, chemical, and agribusiness industries. In consumer
markets,
our surveys include selected markets such as over the counter drugs,
personal
care products, household products, and food products. [Top]
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Market Planning
To define and develop product
features, specifications and prices, as well as to determine marketing, sales
and distribution plans for successful market entry, penetration and market share. [Top]
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Research and Developmental
Planning
To identify early stage concepts
and technologies for future corporate research and development programs in the
biotechnology, pharmaceutical, dietary supplement, clinical diagnostic,
agribusiness, and specialty chemical fields. [Top]
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Concept Evaluation
To define the characteristics for
new products by identifying unmet market needs. Studies help determine potential
user reactions to product concepts, estimate market potential, and forecast the
probable level of market penetration for a new product.
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Industry Liaison
To assist corporations, especially
those in Europe and Asia, in aspects of business development usually performed
by an USA based liaison office. Services might include establishing contacts
with U.S. corporations and governmental agencies, sourcing product samples and
competitive literature, or addressing regulatory questions or problems. [Top]
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Technology Transfer
To identify potential partners for
the transfer of products or process technology between the Far East, Europe and
North America. STI strives to identify acceptable licensing partners or joint
venture candidates, and successfully negotiates licensing and joint venture
agreements. [Top]
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Competitive Intelligence
To assist corporations in strategic
information gathering to determine relative strengths and weaknesses, marketing
positions, and marketing objectives of key competitors. [Top]
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Investment
Evaluations
To identify and screen new
ventures, existing companies, or product lines as potential investment
candidates. Services include independent due-diligence evaluations of the
candidate's competitive position, business or technology for corporations,
venture capitalists, and financial institutions. [Top]
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